Iron+

Image and communication of an extraordinarily innovative project

A beautiful international project, which combines private entrepreneurial ability and international university research. Thus was born Iron+, an energy production system from the combustion of ferrous powders.

The task of defining the name for this extraordinary project was entrusted to Pleiadi: a bold task, which aimed to masterfully balance the technical needs of the researchers with the expectations of the target. To meet this challenge, we were inspired by epic and fantastic narrative imagery, drawing on iconic and engaging figures, and the distinctive colors of the members and partners involved in the project.

The result of this undertaking materialized in Iron+, a name that evokes power, progress and an idea of uncompromising excellence. This name has been wisely declined in corporate and promotional materials intended for the B2B sector, creating a clever mix of evocation and pragmaticity that captures the attention and interest of all parties involved.

With Iron+, the future of energy takes on a new dimension, explores new horizons and opens the way to a world of opportunities in the international energy sector.