industries
Preston & Barbieri
Innovation that tells the magic of fun
Branding | Visual Design | Corporate identity | Digital strategy | Website | | Advertising | Social
Preston & Barbieri, a global leader in amusement park attractions, has chosen Pleiadi International for a complete rebranding of its corporate image. The goal was to redefine the brand to effectively communicate innovation, quality, and leadership globally.
Our strategic approach focused on three main points:
- - strengthening the company’s positioning
- - creating a modern and captivating brand image
- - coordinating communication across all channels
This led to the development of a new logo design that reflects energy and fun, in line with the company’s identify.
A completely redesigned website, offering an optimized user experience with a modern interface and interactive content that showcases the attractions and projects realized.
To support the online presence, we also manage its social media accounts – Instagram, Facebook, and LinkedIn.
The restyling of the brand and its corporate image have given Preston & Barbieri a more innovative and recognizable identity, aligned with the core values of innovation and quality that define the brand.
